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There is no argument that obesity is on the rise in this country and that childhood obesity is a major concern for all of us. With a high percent of food advertising targeting children centered around “junk food ” it is an ideal time to look for campaigns that will motivate children to eat health and get fit.

Why not use a custom imprinted cyclometer or pedometer as an incentive so that the kids will be motivated to “skip” the video games in favor of more active activities.  Promotional products such as these have the ability to activate kids immediately which will make the parents happier and likely to see your custom imprint in a favorable light.

Did you know that the custom imprinted bag is one of the most popular promotional products sold?? The PPAI 2005 Estimate of Promotional Products Distributor Sales shows that bags represent over 6% of all promotioanl products sold. It makes no difference if we are talking about custom imprinted plastic bags for the convention or trade show use or sport bags for the traveler … bags are an ideal Advertising Specialty or Promotional Product for getting your company logo visible.

It doesn’t make any difference where in the world you are, a sunny day can bring your custom imprinted message out for everybody to see.  Many motorists are forced to park their cars in the bright hot sun and don’t look forward to getting back into their boiling hot car several hours later.  So what is the answer to this problem?

Almost 30 years ago an Israeli inventor solved the problem for millions upon millions of drivers around the world … he developed the first folding windshield sun shield that motorists could place in their cars when they had to park in the sun.  It wasn’t long before the Promotional Products suppliers started offering this great new item with custom marketing messages printed on the sun shield that would be displayed whenever the shield was used.  Since that first shield was developed there have been many variations created to update the shield for current fashion … but they are still a sun shield and are still used around the world.  Why not consider this tried and true custom imprinted specialty the next time you need a automobile or sun related advertising specialty.

In the past we have spoken about the use of custom imprinted reusable water bottles, an item we definitely believe is an outstanding Promotional Product. There is however another way to capitalize on “mans” need to drink water and the current phenomenon of people carrying a small 16 oz disposable bottle of water in their hands where ever they go, it may be when they are out walking, running or touring on a trip. Water is a must, so why not give them something that they need and which will be used as it saves money in the long run. I am talking about the lanyard strap which has an “O ring ” at the end which fits over the bottle top allowing the user to comfortably carry the bottle where ever they go.

By using the lanyard they always have their bottle of water with them. How does this save money? An easy question to answer. Because they always have the bottle”attached” to themselves they are not leaving half empty bottles of water behind and taking new bottles because they don’t know where they left their bottle or if they are traveling with a group which bottle is theirs. Oh yes, let’s not forget the health aspect of this advertising specialty … when you are in hot areas or are exercising it is essential that you keep drinking small sips of water and not wait long times between drinks … this lanyard makes it easy to carry the water and if you make it easy then people will be more likely to do the right thing.